Personal Reflection on Media Culture

It was just another media culture class, but for this week, it is told that it was our last blog assignment. Quite glad to hear that though.. =)

How technology affect culture

For example Christmas, now our Christmas would be so much fun, with all the beautiful set ups, LCD projectors making a simulated Rudolph, lighted up balloon Santa clauses. For those who had missed the beautiful scene, we could also use a video cam tape it up and show them later. If it was far back in the 60s everyone’s Christmas would almost be the same, everyone would get back and sit around the Christmas tree, sing a Christmas song , get their presents and that’s about it. People now are so much luckier getting to enjoy beautiful LCD projected scenes, people don’t actually see how much work those people that created this put in, and everything is just taken for granted. Having the cell phone or internet too, which people couldn’t live without it, it brings so much convenience. If its for last time, to get a massage to someone, they could only send a postcard. But now, its just a phone call away or if it was some documents, an email or fax will do. Today, business meetings doesn’t have to be everyone around the world leaving home or traveling for a few days meeting up somewhere and traveling all the way back. Its so much easier now with teleconferencing, everyone is just a call away and the meeting could be started. With technology these days everything could be done so much easier.

Personal Reflection on Media Calture

A video was shown, its quite fun to know more about media imperialism actually. I wasn't very clear about it, but now im much better with it. Saw some audience dreaming and sleeping as usual. I joined them for awhile too..... Then it was signing attendence and leaving the class..

Media Imperialism

Basically, media imperialism is something the media makes you believe in something that isn’t actually there. For example, Al-Qaeda, Al-Qaeda doesn’t actually exist, but the government of the US made it seem it was a group of terrorist. And make everyone think that this formed group by Osama, is their arc enemy. They also took the tragedy in September 11th as an excuse to control other places such as Afghanistan & Iraq to get the oil supply there. They made their citizens think that they are going there for what they had did to them, but actually they had other things in mind. The part where Osama made the US government think they were in the mountains, which made them think his fortress, his hideout was there. The US government was convinced, even the British were convinced and came to help, after a long search which took them 5weeks, nothing was found. The British Government, by using mass media, gained support of the public, through statements about threats of terrorism. This is how strong media imperialism can be.

Personal Reflection on Media Calture

For this weeks class, it was quite boring, seriously.... basically it was all theories about media based on Marshall McLuhan's studies.

Tetrad of Media

The meaning of Tetrad of Media is examining the effects on society of any technology or medium, by dividing the effects into four different categories which are, What does the medium enhance, What does the medium make obsolete, What does the medium retrieve that had been obsolesced earlier, and What does the medium flip into when pushed to extremes. For enhancement, it’s what the media amplifies. For Obsolescence its what medium drives out of prominence. And for the last two, its reversal and retrieval, retrieval is what the medium had recovered which was previously lost. And for reversal, its what the medium does when pushed it is to its limits

Personal Reflections on Media Culture

Class was canceled so there is nothing to talk about.